VARIANT ROLE
Tap into easy drinking, day time unwind to early
evening wind-up and party occasions targeting
Flying Fish Lemon.
ALCOHOL CONTENT
5% ABV
COLOUR
An all-natural cider with a light golden colour and is
medium to light in body.
FLAVOUR
Premium, crisp, and dry apple cider and a fresh
lemon flavour.
TARGET CONSUMER
25 to 34 year-old, unisex
OCCASION/NEED STATE
• Easy-drinking: Daytime social/unwind sociably
• Early evening/wind-up/partying